Malaychan is a harmonious blend of Peranakan and local culture, celebrating the rich history, colors, and traditions of these diverse worlds. At Rubicube Creative, we crafted a cohesive identity that reflects Malaychan's unique culinary adventures, designed striking in-store and marketing collaterals, and developed an engaging social media content strategy. Our creative approach encapsulates the essence of Malaychan, inviting patrons to experience nostalgic flavors in their everyday kitchen.

Rubicube Creative expertly captured Malaychan's fusion of Peranakan and local culture, crafting a distinct identity, designing eye-catching collaterals, and implementing an engaging social media strategy. Our work invites patrons to relish nostalgic flavors in their everyday kitchen.

Malaychan

Our team partnered with Jawara Roti & Kue, an artisanal bakery fusing French and Asian baking traditions, to redefine their brand identity and enhance their social media presence. After successfully rebranding their identity with refreshed packaging, in-store collaterals, catalogs, and seasonal themes, we focused on crafting a tailored social media strategy to showcase their exceptional baked goods and unique fusion of flavors. By emphasizing the bakery's commitment to quality ingredients, innovation, and authentic craftsmanship, we captivated their audience, generating increased engagement and fostering a strong sense of community around the shared appreciation of life's sweet moments.

We collaborated with Jawara Roti & Kue to redefine their brand identity and boost their social media presence. After refreshing their branding elements, we crafted a tailored social media strategy highlighting their unique fusion of flavors and commitment to quality, successfully increasing engagement and fostering a sense of community among their audience.

Jawara Roti & Kue

Rubicube Creative was instrumental in elevating the brand identity and dining experience of Suji-Suan Cai Yu, an authentic Sichuan cuisine restaurant in Indonesia. We refined their logo, capturing the essence of their signature dish, Suan Cai Yu, and the vibrant Sichuan flavors. Our team meticulously designed eye-catching marketing collaterals, menu designs, and a compelling proposal design that showcased the unique offerings of the restaurant, such as their specialty SUJI rice, bean curd roll toppings, and the crowd-favorite Chong Qing chicken. Our creative solutions encapsulated the essence of the Suji-Suan Cai Yu dining experience, inviting patrons to indulge in the rich, spicy, and sour flavors of the best Sichuan restaurant in town.

Rubicube Creative skillfully enhanced Suji-Suan Cai Yu's brand identity, refining their logo and crafting captivating marketing collaterals, menu designs, and proposal design. Our creative solutions highlighted the restaurant's authentic Sichuan flavors and signature dishes, enticing customers to savor the finest Sichuan cuisine in town.

Suji Suan Cai Yu

Phin Eatery is a unique dining establishment that marries the rich flavors of Chinese-Indonesian cuisine with a contemporary presentation style, making it an ideal destination for gatherings with friends or family. This project, conceived and executed by Rubicube, a comprehensive creative agency, encompasses all elements from brand identity and concept development to the design of marketing collaterals and social media management. The logo of Phin Eatery, a symbol of balance, encapsulates the essence of the brand - a harmonious fusion of tradition and innovation, which is mirrored not only in their cuisine but also in the overall dining experience.

Phin Eatery, conceptualized by Rubicube, combines Chinese-Indonesian cuisine and modern presentation. This ideal spot for gatherings is encapsulated by a balanced logo, reflecting a fusion of tradition and innovation in the culinary experience.

Phin Eatery

Services